Rent-All

Design process for an app that enables people to make money by renting out their unused household items.

My Role

User Research, User Testing, UX Design

Tools

FigJam, Figma

Timeline

June - July 2021 (3 weeks)

Team

Scott Floyd, Alexis Ray, Spencer Sayer, Robin Looney

Rent-All case study hero image

The Problem

In today's economy, many people have valuable items sitting unused in their homes while others need temporary access to those same items. Traditional rental markets are limited to large companies and don't provide individuals with an easy way to monetize their unused belongings.

Challenge

How might we create a trusted platform that allows people to easily rent out their unused household items to neighbors and community members?

Research & Discovery

We conducted user interviews with potential renters and rentees to understand pain points, motivations, and concerns around peer-to-peer item sharing.

Key Findings:

User Personas

Based on our research, we identified two primary user types that would benefit from this platform.

Sarah - The Renter

Busy professional who needs occasional access to tools and equipment but doesn't want to purchase items she'll rarely use. Values convenience and reliability.

Mike - The Item Owner

Homeowner with expensive tools and equipment that sit unused most of the time. Interested in generating passive income from his belongings.

Design Process

We followed a user-centered design approach, iterating based on user feedback throughout the process.

Key Features Developed:

Final Solution

The final design addressed all major user concerns while maintaining simplicity and ease of use. The app allows users to both list their items for rent and discover available items in their neighborhood.

Rent-All profile and listings screens

Results & Learnings

User testing showed significant improvement in task completion rates and user satisfaction compared to our initial concepts.

Key Metrics

  • 95% task completion rate for item discovery
  • 88% user satisfaction with the rental process
  • Reduced time to complete rental transaction by 60%

What I Learned: